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Table of Contents:

Section A: Introduction and Overview

Chapter 1: What is Strategy and Why Is It Important?

Chapter 2: Charting a Company’s Direction: Its Vision, Mission, Objectives, and Strategy

Section B: Core Concepts and Analytical Tools

Chapter 3: Evaluating a Company’s External Environment

Chapter 4: Evaluating a Company’s Resources, Capabilities, and Competitiveness

Section C: Crafting a Strategy

Chapter 5: The Five Generic Competitive Strategies

Chapter 6: Strengthening a Company’s Competitive Position: Strategic Moves, Timing, and Scope of Operations

Chapter 7: Strategies for Competing in International Markets

Chapter 8: Corporate Strategy: Diversification and the Multibusiness Company

Chapter 9: Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy

Section D: Executing the Strategy

Chapter 10: Building an Organization Capable of Good Strategy Execution: People, Capabilities, and Structure

Chapter 11: Managing Internal Operations: Actions That Promote Good Strategy Execution

Chapter 12: Corporate Culture and Leadership: Keys to Good Strategy Execution

Product Details:

Language: English
ISBN-10: 1259899691
ISBN-13: 978-1259899690
ISBN-13: 9781259899690

See more: Crafting and Executing Strategy Concepts and Readings The Quest for Competitive Advantage 20th Edition by Thompson Gamble Strickland Peteraf solution manual

 

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