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Digital file of Strategic Management: A Competitive Advantage Approach, Concepts, 16th Edition for sale
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Category : Higher Education
PART 1: Overview of Strategic Management 1. The Nature of Strategic Management THE COHESION CASE: THE HERSHEY COMPANY, 2015 (HSY) PART 2: Strategy Formulation 2. The Business Vision and Mission 3. The External Assessment 4. The Internal Assessment 5. Strategies in Action 6. Strategy Analysis and Choice PART 3: Strategy Implementation 7. Implementing Strategies: Management, Operations, and Human Resources Issues 8. Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues PART 4: Strategy Evaluation 9. Strategy Review, Evaluation, and Control PART 5: Key Strategic-Management Topics 10. Business Ethics, Social Responsibility, and Environmental Sustainability 11. Global and International Issues PART 6: Strategic-Management Case Analysis How to Prepare and Present a Case Analysis Table of Contents
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