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Digital file of Global Strategy 3rd edition by Mike W Peng for sale
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International Economics 9th edition by Husted and Melvin Test Bank
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Table of content:
Part 1: FOUNDATION OF GLOBAL STRATEGY.
1. Strategizing Around the Globe.
2. Managing Industry Competition.
3. Leveraging Resources and Capabilities.
4. Emphasizing Institutions, Cultures, and Ethics.
Part 2: BUSINESS-LEVEL STRATEGIES.
5. Growing and Internationalizing the Entrepreneurial Firm.
6. Entering Foreign Markets.
7. Making Strategic Alliances and Networks Work.
8. Managing Global Competitive Dynamics.
Part 3: CORPORATE-LEVEL STRATEGIES.
9. Diversifying, Acquiring, and Restructuring.
10. Strategizing, Structuring, and Learning Around the World.
11. Governing the Corporation Around the World.
12. Strategizing With Corporate Social Responsibility. Integrative Cases.
Product Details:
Language: English
ISBN-10: 1133964613
ISBN-13: 978-1133964612
ISBN-13: 9781133964612
Author: Mike W. Peng
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